The Elements of a Real Athlete Essay example -- Sports Athletics Sport

The Elements of a Real Athlete   Ã‚  Ã‚  Ã‚  Ã‚  When you think of an athlete, what comes to mind? The first things that probably come to mind are sports, entertainment, and physical abilities. If these are the first things you think of, then how would athletes significant? If you look at athletes from a different perspective, their significance can be seen. From this point of view one can see that athletes are significant because they provide role models, contribute to our business world, bring countries or groups of people together, and they provide sources of inspriration. Their prominence, which is enhanced by the media, can cause them to have a greater effect in these types of roles.   Ã‚  Ã‚  Ã‚  Ã‚  Athletes are a big part of the business community. The media exposure athletes receives cause them to be perceived more as celebrities. It causes them to have a greater impact in the marketing and selling of products. For instance, the tremendous amount of media coverage that Michael Jordan received gave him a prominent role in the business world. Athletic companies and various kinds of businesses wanted him to endorse their products. Now, because of his Nike endorsement, the athletic apparel and shoe industries are a big part of the American economy. Through endorsements companies now look upon athletes to strengthen their products. In most cases, this method is usually successful. This gives an overall boost to the economy, hence fortifying athletes’ significance.   Ã‚  Ã‚  Ã‚  Ã‚  With their functi...